EyesOn Design at Ford House

Detroit Auto Show

Lifetime Design Achievement Award

Support

Support

2024 Theme
Design Masters: A Lifetime of Design Achievement

Join Us for the 37th Annual Celebration of Vehicle Design on Father's Day

2024 EyesOn Design poster featuring the McLaren F1

One of the world's most unique automotive events

Each Father's Day, thousands of car fans journey to the idyllic home of Edsel and Eleanor Ford for the visual feasts that is EyesOn Design. Organized around an annual design theme, vehicle owners are invited to share their rolling sculpture with the world.

Unlike concours d'elegance events, judging is predominately conducted by automotive designers using professional design criteria, not based on restoration or authenticity. The event attracts some of the world's leading designers, collectors, and fans for an unpretentious and unmatched day.

EyesOn Design has raised millions of dollars to support the Detroit Institute of Ophthalmology. The DIO, a division of the Henry Ford Health Department of Ophthalmology, supports the visually impaired and organizes groundbreaking eye research conferences.

Date

Sunday June 16, 2024

Location

Ford House

1100 Lakeshore Drive
Grosse Pointe Shores, MI 48236

Founded

1988

Online tickets sales are now closed, but you can still purchase tickets at the event.

2024 Events

Poster Unveiling
Tuesday, February 13, 9:30–11am
Ford House, Grosse Pointe Shores, MI

Media Preview
Tuesday, June 11, 9:30–11am
Ford House, Grosse Pointe Shores, MI

Friday, June 14

EyesOn Design Driving Tour
75-mile tour of a winding southeastern Michigan route followed by lunch and auto-enthusiasts tour at a surprise destination.
8:30am–Noon
$95 per person

Vision Honored:
EyesOn Design Lifetime Design
Achievement Award
6:30–10pm
M1 Concourse, Pontiac, MI
$225 per person. Black-tie optional.

Saturday, June 15

Design Symposium:
Ford GT Design: Inspired by the Past; Focused on the Future

Designers tell the story of Ford's 100th Anniversary GT from Concept to Production in 2005 and of the GT created in 2016 to relive the glory of a LeMans victory 50 years later.
9am – 11:30am
Automotive Hall of Fame, 21400 Oakwood Blvd., Dearborn, Michigan
Ticket: $50 per person
Includes access to Automotive Hall of Fame; Reservations required (seating limited to 70 people)

Sunday, June 16EyesOn Design at Ford House

Ford House, Grosse Pointe Shores, MI

Private Eyes Brunch
11am —1:30pm
Reservations required: $100/person; $40/children under 10
Includes admission to Sunday car show


Automotive Design Exhibition
10am — 4pm
$40 per person. Children under 10 free with adult. Active duty military free with ID.
Online tickets sales are now closed, but you can still purchase tickets at the event.

Dignitaries

Lifetime Design Achievement Award:
Professor Gordon Murray CBE

Honorary Chairman:
Bill Warner
, Founder, The Amelia Island Concours d'Elegance

Grand Marshal:
Tim McGrane, CEO, M1 Concourse

Commemorative Poster Artist:
Nicolas Rousselet, Gallery Momentum

2024 Sponsors

GM Design
Toyota Calty Design Network, Inc.
Bridgestone Americas
Honda
Adient
M1 Concourse
Stifel
Genesis Automotive Group
Lucid Motors
Roush
VIAVI Solutions
Broad Arrow Auctions, a Hagerty Company
College for Creative Studies
Washtenaw Community College

2024 In-Kind Sponsors

Aquoria
Automotive Hall of Fame
DBusiness
DW3 Photography
Ford House
Hour Detroit
Mad Power
Masterwork Automotive Services
Pasteiner's
Prefix Corporation