EyesOn Design at Ford House

Detroit Auto Show

Lifetime Design Achievement Award

Support

Support

2024 Theme
Design Masters: A Lifetime of Design Achievement

Join Us for the 37th Annual Celebration of Vehicle Design on Father's Day

2024 EyesOn Design poster featuring the McLaren F1

One of the world's most unique automotive events

Each Father's Day, thousands of car fans journey to the idyllic home of Edsel and Eleanor Ford for the visual feasts that is EyesOn Design. Organized around an annual design theme, vehicle owners are invited to share their rolling sculpture with the world.

Unlike concours d'elegance events, judging is predominately conducted by automotive designers using professional design criteria, not based on restoration or authenticity. The event attracts some of the world's leading designers, collectors, and fans for an unpretentious and unmatched day.

EyesOn Design has raised millions of dollars to support the Detroit Institute of Ophthalmology. The DIO, a division of the Henry Ford Health Department of Ophthalmology, supports the visually impaired and organizes groundbreaking eye research conferences.

Date

Sunday June 16, 2024

Location

Ford House

1100 Lakeshore Drive
Grosse Pointe Shores, MI 48236

Founded

1988

Submit Your Vehicle
Purchase Tickets

2024 Events

Poster Unveiling
Tuesday, February 13, 9:30–11am
Ford House, Grosse Pointe Shores, MI

Media Preview
Tuesday, June 11, 9:30–11am
Ford House, Grosse Pointe Shores, MI

Friday, June 14

EyesOn Design Driving Tour
75-mile tour of a winding southeastern Michigan route followed by lunch and auto-enthusiasts tour at a surprise destination.
8:30am–Noon
$95 per person

Vision Honored:
EyesOn Design Lifetime Design
Achievement Award
6:30–10pm
M1 Concourse, Pontiac, MI
$225 per person. Black-tie optional.

Purchase Tickets

Saturday, June 15

Design Symposiums To Be Announced

Sunday, June 16EyesOn Design at Ford House

Ford House, Grosse Pointe Shores, MI

Private Eyes Brunch
11am —1:30pm
Reservations required: $100/person; $40/children under 10
Includes admission to Sunday car show


Automotive Design Exhibition
10am — 4pm
$40 per person. Children under 10 free with adult. Active duty military free with ID.

Purchase Tickets

Dignitaries

Lifetime Design Achievement Award:
Professor Gordon Murray CBE

Honorary Chairman:
Bill Warner
, Founder, The Amelia Island Concours d'Elegance

Grand Marshal:
Tim McGrane, CEO, M1 Concourse

Commemorative Poster Artist:
Nicolas Rousselet, Gallery Momentum

2023 Sponsors

Calty Design Research
Stellantis
Bridgestone America
Hyundai Motor Group
Pangea
AVL
Axalta
Adient
M1 Concourse
Brembo
APiS North America
Nissan Design America
Wells Fargo Advisors
Genesis Cadillac
Prefix Corporation
ABC Technologies
Marelli
Roush
Honda
Magna
Panos Firek Wealth Management at Raymond James
Rochester Hills Chrysler Dodge Jeep RAM
Washtenaw Community College
Northwood University
College for Creative Studies - Transportation Design Department

In-Kind Sponsors

American Muscle
Aquoria
DW3 Photography
Ford House
Henry Ford Health
Hour Detroit
Mad Power
Masterwork Automotive Services
Pasteiner's
Pilot